Personal Branding Portraits

Your personal branding is your image and this how your clients see you and make opinions about yourself and your business. I create personal branding photography shoots for business executives and entrepreneurs, who wish to stand out from the crowd. For each personal branding portrait session, I liaise with the client in great detail prior to the shoot. We discuss many aspects about themselves; their business and we go into great detail as to their specific needs for the photographs. How Mackintosh Photography is different to other portrait photographer’s is your personal branding photography shoot isn’t just glamour portrait. Our images are about you and your business. Our portraits will convey integrity, honesty and show what you do and how you relate to your clients. The location for the photo shoot needs to relate to you, often at your place of work, consulting with a client and having some time out with a coffee. Remember these branding images are all about you and how the world see’s you. We can help consult with about your wardrobe choices and we can arrange professional hair and make up to.

These images captured below are of Laurel Grey from an amazing company called Happily Organised in Sydney’s CBD. Laurel is a wonderful client to work and collaborate with. If you need more organizing in your business I can highly recommend Happily Organised.  

Creative Business Portraits - inner city Sydney

When Greg Masters contacted me for some corporate portrait photography of himself I was currently overseas. But not to worry I emailed Greg some information about how I worked and the concepts for the photo shoot. He was referred to me by another client of mine. So Greg was more than happy to wait till my return from overseas. Greg was an ideal client because he knew he didn't just want the standard LinkedIn Headshot, he required some creative and alternative images of himself for his business's website and social media. The photography shoot in the inner city took about 80 minutes and the location was at Greg's uber cool New York Style apartment and in the streets of Redfern. 

Greg has more than 25 years experience consulting to government and community sectors. He is passionate about making a difference and helping organisations change for the better. Visit Nexus to learn more about how he can assist your organization. 

Professional Business Portraits - Sydney

 

In today's media savvy online marketing world. Having a professional headshot is very important. Your online portrait represents your image and brand. The portrait needs to look fresh, genuine and honest. It's photographer who makes you look great in photographs. Not Photoshop. It's the way I personally shoot and listen to what you're looking for in a portrait. And making you genuinely feel relaxed and comfortable with photography experience. Having your portrait taken is fun and enjoyable. Well it is with Mackintosh Photography.
BUT most importantly your beautiful photograph of yourself must really look like you! NOT an over retouched composite fake version of yourself!

I work often with small business owners, entrepreneurs and executives and I'm finding more often these clients are requiring more than just a headshot. They usually have different needs and roles that they perform in their career. So one image isn't enough to tell their personal story. 

DR SARAH JOY AITKEN | Senior Lecturer | Vascular Surgeon Concord Hospital | Medicine
Dr Aitken is another example of needing more than one image. She has recently won a significant grant to further research cardiovascular disease. So she will be doing more lectures, attending conferences and writing articles in medical journals. So simply having one portrait won't achieve the goals she is aiming for.

Marketing your business and servicers effectively is critical. Large corporate companies and small business all need to project a professional image to help attract new clients. Great photographs help you stay in front of your competitors.

Call the studio today to see how Mackintosh Photography can help grow your business.

 
 


 

 

Corporate Headshots Sydney - Circular Quay

As a professional photographer who has been photographing people for over 12 years, I love to inspire my clients to push the boundaries of what a professional corporate portrait or headshot can be. Yes I do photograph professionals in my Sydney studio in Rozelle with various backgrounds and studio lighting. But what I love the most is photographing corporate portraits on location and often outside. These days your business profile portrait for LinkedIn and social media doesn't just have to be a really close shot of just your head. I can photograph you in a various photo locations and styles to create a portfolio of images with different looks and styles. The reason for this is to give you a creative mix of images which you can uses for different professional purposes.

Another very important difference between Mackintosh Photography and other photography studios is that your portrait absolutely has to look like who you really are! Not an over photoshopped and retouched plastic version of yourself. People need to see the real you to build trust in your personal image and company branding and ethos. Having said that I do retouch my clients' business portraits, however naturally and subtly. But most importantly I don't change who you are. 

The images below are from a photography portrait shoot from last week. The client was Laurel Grey from Happily Organised. Laurel was the perfect client; we happily collaborated together on the looks and styles of portraits she required. Then it was up to me to photographically create images to match the looks and purposes of the images she needed.

Laural even gave the studio a testimonial our FaceBook Page. Justin gives personal and professional service - I needed some new corporate shots and he innately knew the right spot at Circular Quay. We got great shots in under 40 minutes - easy and painless! Thank you!




Corporate Portraits Sydney - With a stunning harbour view.

I love my job. I have the opportunity to leave the studio in Rozelle next to Balmain and enjoy this magnificent city we call Sydney. How? By coming to your place of work and setting up your own photography studio in one of your boardrooms. How easy is that for you!! The benefit is less time away from the office.

I have a fantastic regular client called Seyfarth Shaw, a Chicago based global law firm whom I photograph their key personnel. I have been photographing their Partners and Lawyers since they established their Sydney and Melbourne Offices last year. Chifley Tower is home to the Sydney office, actually level 42. As high as you can go and what a view of Sydney Harbour the staff enjoy! As you can see from my trusty iPhone pics the portrait studio set up, doesn’t involve heaps of space. Approximately 3.5 meters square. There are also no power cords for people to trip over and the photography set up is very tidy and professional. If we need to move furniture around, to create more space we move it back just as you left it.

Corporate headshots don’t hurt btw. They’re actually fun and have become so important for marketing yourself and your business in social media and business proposals. You can also select your favourite shots straight away by viewing them on the iPad. And don’t worry our retouching is very natural; you will look confident and professional. But most importantly, you wont look like a wax dummy and people will actually recognise you when you meet them in person. First impressions are very important. Be natural and be yourself. 

My corporate photography couldn’t be any easier or more professional for my clients. For more examples of my commercial photography follow the link. http://mackintoshphotography.com.au/commercial/

I'd love to chat to you about how I can help you with your next professional photography shoot.

 

 

Portrait of an Australian Governor General

Today, His Excellency General the Honourable Sir Peter Cosgrove AK MC (Retd). Was sworn in as the nation's 26th Governor-General. Congratulations. 

Today's events reminds me of the opportunity I had to photograph the former Governor General Dame Quentin Bryce at the Ethnic Business Awards. These were held at the Four Seasons Hotel in Sydney in 2009.

I really love this black & white candid portrait. I love it because it's such a wonderfully natural and spontaneous photograph of Quentin.

Governor General Quentin Bryce

Editorial Style Corporate Portraits - Walsh Bay

Pier 8/9 Walsh Bay Sydney was the place for a fun corporate shoot last week at Atomic. Cool name too. They're a hip digital marketing agency with a mission to deliver outstanding digital strategy. I love shooting in creative spaces and Atomic had an awesome space to photograph and design from. 

They recently merged with a couple of other advertising/strategy firms in Sydney and needed new branding and business portraits of the new team members and key staff. Some companies don't get the group photos cause they can be a challenge, but I got some great shots of everyone together.

There's always a bit of extra pressure shooting for an advertising agency. Their photographic brief was simple…. haha! Make the portraits creative and relaxed, with blurry backgrounds etc. Easier said than done sometimes but we achieved it in the allocated time we had. I'm a big fan of Black & White photography and portraits. Consider possibly having a mix of black & white images for your next photography shoot. 

Often for corporate shoots like this I’ll bring along an experienced photographic assistant as they help make the day run smoothly, ultimately it means the client is happier. And so am I. 

Enjoy the photos.